
Empower and Nuture Your Food Business
As a Master Broker, we help food vendors get to the next level by using our vast network of brokers, assisting in reducing COG's, achieving operational efficiencies, helping to develop comprehensive business plans, and incorporating financial, sales, and marketing strategies for long-term growth.
OUR SERVICES
Unleash the Power of a Master Broker to Elevate Your Food Business!
Business Planning
At EFR, we have a wealth of experience in helping natural food companies acheive high levels of profitability and success. Our unique approach involves working closely with our clients to ensure they meet realistic and profitable goals. Our efforts, constant communication, and successes have led many of our vendors to consider us as a partner or vested employee. Let us help you achieve your business!
Financial Management
We're deeply involved in helping you with pricing strategy, your COG's and the ways we can reduce them, and promotional strategies that won't leave you scratching your head when you get your checks from your distributors. We can also focus on reducing operating costs, increasing positive cash flows, and achieving higher net returns for your business. The goal is simple - get your company financially strong while building your brand.
Sales and Marketing Strategies
We work with a network of brokers nationwide, helping to choose the right team in each region for your company. We hold the brokers accountable for achieving set goals for sales growth and expanding your store presence. We can help you design promotional calendars that align with your demos and other marketing activities to increase your product line turnover and customer brand awareness. Additionally, we can assist with designing your sell sheets, broker training programs, and retail sales policies. Let's work together to create a marketing strategy for your business.
We Understand the Food Industry
20+
Years of Experience
50+
Food Vendors Assisted
200+
Successful Partnerships - Distributors, Retailers and more
13+
Brokers in Our Network
Our success is built on strong partnerships with top vendors whom we trust and value for excellence.

Describe your image

Describe your image


Describe your image
ABOUT US
Your Partner in Food Business Success - Michael Moss, CEO

Michael has always had great success in business since graduating from Syracuse University. When he started in 1983 at Trust Company Bank (now SunTrust Bank) he helped turn a $2 Mil a month division into a $15 Mil a month revenue stream in 15 months. In the nineties, he handled the marketing for Hewlett Packard presenting a unique multimedia conference across the country to help sell their new line of printers and scanners into the retail stores.
Michael joined the start-up soy coffee company Rocamojo in 2001, first as the sales director, then VP of operations before becoming President and helping them grow into 2300 stores by 2005. Upon leaving, he successfully generated over a million dollars in revenue per month for the small start-up company Student First (before the government took over that entire loan consolidation industry).
In 2010, soon after starting EFR, Michael was asked to join a new start-up called Mamma Chia as their Managing Director and helped launch the brand as well as achieve their projections of $2 Mil in their first year and create a robust company offering a viable and operationally fit functional beverage in the natural and standard food market. Today he spends his time away from work with his beautiful family - blessed with a house full of love and laughter - while at work enjoying the challenges of helping emerging brands achieve their goals and reach their target markets.

SUCCESS STORIES
SOME OF OUR VALUED INDUSTRY PARTNERS













GET IN TOUCH
Let’s Grow Your Food Business
Reach out to us to explore how we can collaborate in taking your food business to new heights. Whether you have questions or are ready to begin this exciting journey, we are here to support you every step of the way.